• B:Hive - Smales Farm, 74 Taharoto Road, Auckland Central, 0622, New Zealand
  • +64 9 828 3012

Our History

Based in Auckland, New Zealand, Softplus was founded in 1992 by Max Maxwell. Max's experience as a rating clerk, stood us in good stead when we were asked to develop a freight manifesting package. This was the genesis of Softplus's now extensive range of products.

Since this beginning, our efforts have focused on the Transport and Service Industries. We have always recognised the diverse needs of our customers and their need to adapt the software to meet their ever changing customer demands.

Over the years our products have supported small freight operations grow into key industry players and also enabled large organisations to automate processes without having to risk changing the key attributes that is their "secret sauce".


"SoftPlus products have
 been a boon to our business 
over the past 7 years"

At SoftPlus...

  • We listen to you
    Our software has been designed in conjunction with our clients and continues to be enhanced in response to your input.
  • We know your business
    We have a long association with companies from diverse branches of the industry and thus have a good understanding of your business needs.
  • We know the technology
    As the industry moves more and more towards using new and established computer technology, we move also. On Premise or Hosted Solutions, EDI, Proof of Delivery (POD) , Signature on Glass (SOG), Industrial or low cost Mobile devices - we do it !